Built for how you actually work
Custom websites and tools for small studios, practices, and solo professionals. Replace the texts, spreadsheets, and manual work slowing you down.
Online booking
Clients pick a time. No texting back and forth.
What can I help you with?
Every business is different. These are the tools I build most often for small business owners.
Scheduling & Booking
Clients pick a time online and you stop texting back and forth. Capacity limits, waitlists, and automatic confirmations included.
Client Portals & Dashboards
Clients log in to see their history and payments, so you stop answering the same questions. You get one screen instead of five tabs and a sticky note.
Business Websites
Customers find you online instead of driving past. A clean site with the basics done right: your services, your hours, and an easy way to reach you.
AI Chat & Phone Answering
An assistant that answers your phone and website chat using your actual business info, so questions get handled while you're with clients. This one isn't custom-built. It's AiVoiceBay, my own product, and I handle the setup.
See AiVoiceBay →How I work
One thing first. Then grow.
Instead of scoping a huge project, we start with the single tool that saves you the most time this month. You get something working in days, not months. Then we build from there.
Find the one thing
What's costing you the most time or clients right now?
Build it first
A working tool in days, not months. You use it immediately.
See what's next
Once the biggest pain is gone, the next priority becomes obvious.
Grow from there
Each piece connects. Your booking page becomes a client portal becomes a full system.
Why work with me?
I'm not an agency. I'm one experienced developer who handles your project start to finish.
15+ years of experience
From desktop software used by millions to booking systems for one-person studios. I've built at both ends of the scale.
You talk directly to me
No project managers, no ticket queues. The person you explain your business to is the person who builds your tools.
Built around your workflow
No templates forcing you to change how you work. I learn how your business runs, then build tools shaped to fit it.
What clients say
Real reviews from real projects, straight from Google.
“From start to finish, he was completely professional, responsive, organized and delivered everything on time. He just got exactly what I needed with very little tweaks. If you're a small business owner looking for a developer that can actually deliver, Michael is your guy.”
“His attention to research and detail makes him an excellent choice. He works hard to understand the underlying business and creates a plan that is truly customized. His solutions are high quality and delivered at great value.”
“I consistently get fast responses, within minutes, which are very detailed, with well documented reasoning, and suggestions. I appreciate his honesty, energy for work he does, and readiness to change, improve, and scratch off something that does not suit current preferences of the client.”
Simple, honest pricing
Every project is scoped individually, and you get a clear quote before anything starts. These ranges show what things typically cost.
Quick Tool
$500–$1,500
Ready in days
A single-page business website, a booking or contact page, or a form added to your existing site. You provide the content, I make it work.
Small Project
$1,500–$3,000
1–2 weeks
A client portal, a booking system with payments, or an admin dashboard that replaces the spreadsheet you've outgrown.
Full System
$3,000+
A few weeks
Multiple features working together: scheduling, clients, payments, and admin tools in one system that grows with you.
Let's figure this out together
Tell me what's not working in your business right now. I'll tell you if I can help, and exactly how. No obligation, no sales pitch.
Based in Sacramento, CA. I work with businesses nationwide.